Crispin Porter + Bogusky gives baby carrots the junk food treatment.
“…Just in time for the battle over what’s gonna be in millions of back-to-school lunches, Bolthouse Farms and nearly 50 other carrot growers today will unveil plans for the industry’s first-ever marketing campaign. The $25 million effort sets its sights on a giant, big-spending rival: junk food…”
—via USA TodayIt’s about time.
Crispin Porter + Bogusky are one of the coolest ad agencies out there.
Dude. I love carrots. Over there ——>, where it says Behind The Magic and I claim I love vegetables? I’m really just talking about carrots. So delicious.
Crispin Porter + Bogusky gives baby carrots the junk food treatment.
Dude. I love carrots. Over there ——>, where it says Behind The Magic and I claim I love vegetables? I’m really just...
You really need to see the website if you havent yet. Clever X400
Using the power of branding to sell… carrots This is a great find by the folks at redesign:related : A co-operative of...